We provide a full-service, end-to-end Modular UGC production pipeline. This includes:

• Strategy & Creative: Developing concepts across the different funnel stages.

• Creator Casting: Vetting and onboarding creators that align with your campaign needs.

• Production Management: Scriptwriting (Hooks, Bodies, and CTAs) and shipping logistics.

• Post-Production: Professional editing to create "social-first" assets.

Most agencies are "middle-men" for creators. We are a strategy-first partner. We don’t just find a face, we build a data-driven script, manage the narrative, and edit the content specifically to improve your CTR and ROAS. We combine the human touch of relationship building with the cold, hard data needed for high-performance in ecommerce.

Influencer Marketing focuses on a creator’s following, you rent the attention of their audience. Smart UGC focuses on the content itself. We control the strategy and scripting, delivering high-performing assets that you own and can use, rather than a one-time post that disappears in a day.

We believe in transparency and scalability. We offer tiered packages based on the volume of assets you need. Whether you need an Essentials bundle of 3 videos to begin testing or a high-volume "always-on" engine of 20+ videos, we have a model that fits. With no hidden fees, our package includes strategy, creator fees, usage rights, and professional editing.

We cater to a wide range of ecommerce sectors. From kids' toys and beauty to SaaS and fashion. If you sell a product that benefits from being seen in a real-world context, our framework will work for you. We scale our approach based on your size, whether you're a solo founder or a senior marketing team. Want to explore Smart UGC? Get in touch.

Yes. Once the final assets are delivered, you have full usage rights for your organic social media, website, and paid advertising channels. You receive high-resolution, "ad-ready" content that becomes a permanent part of your brand’s creative library.

Efficiency is vital in ecommerce. On average, our Concept to Delivery pipeline takes 7–21 days. This includes creator selection, product shipping, filming, and professional editing.

No, we provide the scripts. To guarantee performance, our strategists write every hook, body, and CTA. This ensures the messaging remains on-brand and follows the conversion frameworks we know work, all signed-off by you first.

It all starts with a Discovery Call. We’ll discuss your brand goals, current organic and paid-ads performance, and which tier of content (Awareness, Consideration, or Conversion) you need most. From there, we’ll provide a select the most appropriate package. Get started by getting in touch or jump straight in by purchasing a UGC package here.

You can drop us an email at hello@peoplesay.co.uk. We’re also active on LinkedIn and Instagram if you want to see our latest work in action.